Acclaimed South African fashion designer Stiaan Louw has launched his new menswear collection with a sexy campaign video shot by director / photographer Neil Roberts.

The video, titled Atletiek, highlight’s Louw’s new range as well as the talents of model Thane Williams.

Stiaan Louw Menswear launched in 2008 at the International Design Indaba and presented its first comprehensive collection later that year at Cape Town Fashion Week.

Louw and his work have been nominated for numerous awards, including winning the Best Menswear Designer in Africa award at the African Fashion Awards in 2010.

His clothes have been selected to appear on the South African cover of Wallpaper magazine’s travel edition and have also appeared on, Vogue Italy, Dazed Digital, Trunk Magazine in New York and SCHÖN! in the UK, as well as a host of South African print and online publications.

For more information, visit Louw’s Facebook page. Watch the video below (possibly NSFW).

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